At POPtimization, we believe online marketing is more than just optimizing. Our clients have ranged from local companies to international brands. At POPtimization, we have top notch graphic designer, superb writers, brilliant thinkers, a researcher extraordinaire, enthusiastic media planners, a financial adviser, and a strong support system. Specific industry experience: Online, New & Nontraditional media including social networks, SEO, SEM, Radio, Outdoor Direct Response and Print. Services offered include identity design, web design & redesign, site analysis, Pay-Per-Click campaign creation, link popularity campaigns, interactive marketing programs, and overall interactive marketing and search engine optimization consultation.
Marketing Strategy
Brand Strategy and Positioning Communication Strategy Ethnographic Research Consumer Insights Persona Development Human Experience Strategy Digital Engagement Planning Media Research, Analysis Media Planning Brand Experience Design Social Media Strategy Competitive/Comparative Analysis Metrics Definition & Analysis Product Design and Development Account Planning and Management
Optimization & Search
Keyword Research Competition Analysis Content Strategy SERP Optimization & Structure Data SEO Training & Consulting Barnacle SEO Influencer Outreach & Link Building Technical SEO International SEO App Store Optimization (ASO) Social Analytics Video Content Production Social Destination and Profiles Community Management Editorial Management Campaign Dev. & Execution Social Tracking and Reporting
Brand Identity and Messaging Content Strategy and Copywriting Concepting & Content Development Advertising Design Visual Design Interaction Design Customer Experience Modeling Information Architecture User Interface Design Audio: Sound Design and Music Broadcast & Motion Graphics Video & film-based content creation 2D / 3D Illustration and Animation Game Design Print, Packaging and POS


The name Poptimization was born out of a goal. We are very much a goal-oriented agency and when it came time to brand ourselves, we wanted to reflect that. We set big goals for ourselves and strive to do the same for our clients. We believe that a strong goal blends brands with their consumers and builds a positive relationship. We do not believe in-half-baked ideas, we let our good ideas simmer until they are cooked to perfection. It is our belief that we do not succeed unless our clients succeed. We do not fear failure. We take risks and experiment with new concoctions.

Contact us

295 Madison Ave 12th Floor New York, NY 10017
Customer Support
E-mail: info [at] (917) 409-7467